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Maximizing Your Tire Life

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If you’re like most people, the thought of opening your wallet to shell out money for tires isn’t at the top of your “things to get excited about” list. Unfortunately, this is a necessary part of owning a vehicle. How often you must replace your tires depends on your driving habits, how well you maintain your tires and the type of tires you purchase. Taking steps to maintain your tires will extend their life significantly, saving you time and money down the road! 
 
One step to maintaining your tires is regular tire rotations. A tire rotation is the simple act of moving 

Maximize the life of your tires

your tires from one position to another to ensure they wear evenly. You may be wondering how moving your tires around can increase your tire’s life. Well, it’s simple! The weight on the front and rear axles differs, which causes uneven tire wear if your tires never change positions. Typically, the front tires bear more weight and will wear faster than rear tires. Front tires also take on additional stress from braking and steering. By skipping tire rotations, you may find yourself replacing tires thousands of miles sooner than normal! How often you need to rotate your tires will depend on your driving habits. One easy method to make sure you don’t forget your rotations is to rotate your tires at every oil change. Talk to your tire technician to set you up on a routine tire rotation schedule perfectly tailored to your needs. 
 
Keeping your wheels properly aligned is another step in maintaining your tires. Like with tire rotations, poor alignment can cause your tires to wear unevenly or quicker than normal. Wheel alignment, sometimes referred to as “tire alignment,” is the act of adjusting the angles of the wheels to the manufacturer’s specifications. This helps ensure your vehicle drives straight and true and does not “pull” to one side. Driving with poor alignment can cause uneven tire wear and with extended travel can make your tires completely unsafe to drive on. If you notice your vehicle is pulling to one side or if your steering wheel is vibrating, it may be time for an alignment. It’s wise to have an automotive technician routinely inspect your alignment for issues.
 
Lastly, tire balancing is an important step to extending the life of your tires. Balancing your tires is the process of equalizing the weight of the combined tire and wheel assembly so it spins smoothly at high speed, resulting in smoother driving and even tire wear. Over time, your tires can become unbalanced, and this can result in the vehicle shaking while you drive. Having tires out of balance will cause them to wear unevenly, meaning more tire replacements for you!
 
Part of being a vehicle owner is providing routine maintenance to give your vehicle and all its components the longest life possible. This not only results in replacing parts less often (meaning more money for you!), but also increased the performance and safety of your vehicle. If you’re not on a routine maintenance schedule already, visit a qualified automotive technician today to get started on the right track to maintaining your vehicle for the long haul!
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The GOODYEAR SPRING PROMOTION EVENT is a manufacturer’s mail-in rebate. This is a consumer tire rebate event for select Goodyear tires. To qualify for this event, you must purchase your eligible tires between March 11, 2024, and the expiry date of June 30, 2024. One mail-in rebate form per sales receipt/invoice. Limit one (1) mail-in or online rebate per qualifying purchase, per visit. Limit one (1) rebate form per tire purchase, per envelope. Limit four (4) rebates per individual consumer, per promotion period. Federal and provincial taxes are calculated on the selling price before the rebate. Purchase of a minimum of a set of four tires is required to receive the full rebate amount. Rebates are also available per tire on a prorated basis with a minimum purchase of four tires and a maximum purchase of six tires per sales receipt/invoice. The consumer must submit the rebate form online or fill out and mail the form along with a copy of the original sales receipt/invoice to the address printed on the form postmarked on or before July 31, 2024. Offer is only open to residents of Canada and is only valid for tire purchases from a participating Canadian retailer that operates a retail location in Canada. This mail-in rebate offer cannot be combined with any other Goodyear rebate offer. This is a consumer rebate that also applies to business-to-business purchases, excluding tires sold to national accounts, government accounts, P&R accounts, secondary supply points, other retailers or any other delivery for the account of Goodyear. All sales receipts/invoices submitted must include detailed product and customer sold-to information to be eligible for rebates. The participating retailer is solely responsible for determining the selling price of the tires without direction from Goodyear. Visit goodyear.ca or see a participating retailer for more details. 


Eligible Tires:: Get a $100 rebate with the purchase of: Assurance WeatherReady®, Assurance ComfortDrive,Eagle Exhilarate®, Wrangler Boulder MT and Wrangler DuraTrac® RT.

Get a $75 Rebate with the purchase of: Assurance MaxLife, Eagle Sport All-Season Family (includes ROF and SCT), Wrangler AT Adventure w/Kevlar, Wrangler DuraTrac, Wrangler Steadfast HT, Wrangler Workhorse AT, Wrangler Workhorse HT.


Additional terms and conditions: Goodyear reserves the right to substitute a cheque of equal value in lieu of a Goodyear Prepaid Mastercard or Virtual Account at its discretion. Fraudulent submissions will not be honoured and may be prosecuted. Goodyear is not responsible for non-complying rebate submissions or for lost, late, illegible, postage-due or undeliverable mail. Non-complying rebate submissions will not be honoured, acknowledged or returned. Void where taxed, restricted or prohibited by law. All decisions made by Goodyear (or its authorized representatives) relating to the validity of any submissions are final and binding. This promotion is subject to all federal, provincial, and local laws and regulations. Retain copies of the materials you submit. 

Tire rebate will be issued in the form of one (1) Goodyear Mastercard® Prepaid Card or Virtual Account. Card/Virtual Account is issued by Peoples Trust Company under licence from Mastercard International. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated. No cash access or recurring payments. Card can be used where Mastercard is accepted. Virtual Account can be used online or for phone/mail orders where Mastercard is accepted. Card/Virtual Account valid for up to 6 months; unused funds will be forfeited after the valid thru date. Card terms and conditions apply. 

 Kevlar® is a registered trademark of E.I. du Pont de Nemours and Company. 

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